You have probably heard of the "smart" acronym tool that can be used to help you create better goals.
S = specific
M = measurable
A = attainable
R = reasonable
T = time-based
What is missing? The WHY! Why does this goal matter? Where does it bring me (or my team)? Now maybe that is not the goal of using this tool, and I have seen some people expand the "m" to mean "motivational", and the "s" to mean significant, which sounds good. If you are setting a team goal specifically and you are leading the goal-setting process, make sure you ask WHY, not only from your perspective, not only from the team's perspective, but also from each individual member's perspective!
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